Events Update – May 2025

We share our 10 top tips for event planning, plus check out the bustling calendar of activities to look forward to as the weather cools down across the Shoalhaven.

Don’t miss out on the region’s exciting events as we transition into the cooler months! There is a bustling calendar of activities to look forward to, ensuring there’s something for everyone:

  • Discover unique handmade crafts and fresh produce at our vibrant markets.
  • Indulge in delicious local cuisine at various food experiences.
  • Catch live performances from talented musicians across the region.

Head to our events page to find out what’s on this month!

Are you stuck with your event planning? Here are 10 top tips from the team to ensure a successful event:

  1. Define Clear Goals: Establish specific, measurable, achievable, relevant, and time-bound (SMART) goals for your event. This will guide your planning and help measure success.
  2. Know Your Audience: Understand your target audience’s preferences and expectations. Use surveys, social media polls, and past event feedback to gather insights.
  3. Create a Detailed Plan: Outline all the tasks and deadlines involved in the event planning process. Use project management tools to keep track of progress and ensure nothing is overlooked – the Events Team can provide you with a template for a detailed Event Management Plan.
  4. Budget Wisely: Develop a comprehensive budget that includes all potential expenses. Monitor your spending closely to avoid overspending.
  5. Choose the Right Venue: Select a venue that aligns with your event’s goals and audience. Consider factors like location, capacity, amenities, and accessibility – check out Council’s venues here.
  6. Promote Effectively: Use a mix of marketing channels to promote your event, including social media, email marketing, and partnerships with influencers or local businesses – view the Shoalhaven Events Marketing and Promotions Guide.
  7. Leverage Technology: Utilize event management software to streamline registration, ticketing, and communication with attendees.
  8. Prepare for the Unexpected: Have contingency plans in place for potential issues such as weather changes, technical difficulties, or last-minute cancellations.
  9. Engage Attendees: Plan activities and experiences that will keep attendees engaged and excited throughout the event.
  10. Evaluate and Improve: After the event, gather feedback from attendees and team members to identify areas for improvement. Use this information to enhance and improve future events.

Feel free to contact the events team via events@shoalhaven.nsw.gov.au if require any additional support or would like access to our event planning templates and best practice examples.

A reminder that if you are planning an event in Shoalhaven, make sure you list it on our site by following the ‘how to’ guide.

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