Our Winter Campaign Wine, Whales and Foodie Trails is tracking along well, and results of our Autumn Wellness campaign that ran from March – May are in. Digital marketing campaigns across google and meta saw around 700,000 impressions with 12,000 users to the landing page and 1,500 leads to industry (aka hits on your ATDW listing contact details).
Publicity reach from familiarisations and partnerships including articles in Sydney Morning Herald, Time Out, Australian Traveller, Canberra Times, Concrete Playground and more with a combines circulation of 13.2 million.
Please continue to utilise the existing Visitor Guide that we will hope lasts through this year and next summer, and request copies of our touring map to take it’s place and includes a link to the digital visitor guide.
